Today I made a Facebook page to go with my latest project Made In The New Italy, currently undergoing a lively early production stage. This marks a new beginning for me as a photographer: what usually happens is you shoot a project first, then you edit it, then you tell the world about it and so on. Not this time. Let's do it the other way round.
I'd like to use this page as an open resource to tell people about the work I'd like to produce. I think of it as a sort of project-specific online business card, as well as a super useful backstage notebook, production journal, call it whatever you like. It helps me to track down what I'm doing, it helps other to better understand what they're becoming involved in.
Plus, I know that Facebook plays a key role in how young Chinese people interact with others their age and most of my contacts, interactions, exchanges and discoveries happen through the controversial blue social network. Unprofessional? Maybe. Bad thing? Not really.
It is my outmost goal to get people interested in what I do to the point they feel safe and comfortable having me around and showing me a bit of their lives. I'm not interested in hit & run photography, bag the money shot and bye-bye, just-be-my-picture photography. This is not the way I work. I discover things by being with people and sharing experiences with them. And since Facebook is the perfect place to be up close and personal, let's go with it. Let's explore where the boundaries really are and how to overcome them. Hint? Lots of talking. That's what I'm also doing with you, right now.
If you want to follow #madeinthenewitaly, I'll be glad. Also, you'll have noticed by now that I have subtly redesigned the overall website organization. And soon I will start writing in Italian as well. Because this is actually where I am based. And turns out that it is the shadow subject of this whole thing I'm doing.